About the visual language that listens and feels
I create visual stories for brands that carry soul, care, and meaning.
My work is not just content for the sake of content, not a template, and not a race for trends. It is an attentive and thoughtful process with every idea, every person, and their project.
If you are looking for mindful visuals for Instagram that truly reflect your character and values, I am here to help.
Within our collaboration, I:
- manage brand Instagram accounts (visuals + texts + storytelling + posting)
- design content based on the uniqueness of your work, not trendy templates
- organize photo and video shoots with authentic scenes, atmosphere, and cinematic light
- create Reels that stand out because they carry a real, heartfelt feeling
- develop a visual style that naturally connects with you and your audience
- communicate gently yet professionally, with full dedication and care
❝ I believe Instagram can be more than just a “showcase” — it can be a space where people truly want to stay with you ❞
“Visuals & Support” Package
Everything your brand/project needs in one format: aesthetics, texts, video, and support without unnecessary complexity.
Cost: €400/month
- Professional photo & video shoot: €150 (once every 2–3 months, by agreement)
What’s included?
- Strategy & Direction — we define the visual idea, brand voice, and how you want to be seen.
- Visual Feed — planning and styling posts in a consistent aesthetic that reflects your brand.
- Reels & Stories — ideas, scripts, filming, and editing of light, lively, and organic videos (shot on phone). All included in the base cost.
- Content — 8–12 posts per month (visuals + texts), Stories, and 2–4 Reels. Flexible quantity: the key is to hit the mark.
- Support — regular feedback, discussion, and guidance. I don’t just deliver materials; I’m involved at every stage.
Cases & Portfolio
Rukkimaania bakery
Rukkimaania is a small bakery in the heart of Tallinn, born from a desire to share energy and care through baking. They make sourdough bread and sugar-free pastries using natural ingredients—dates puree instead of sugar, giving a pure and natural taste. The menu includes rye breads, classic pastries, Viennese pretzels, and almost everything is vegan. The bakery has a cozy, vintage atmosphere and often receives glowing reviews: soft buns, fresh bread, and the inviting aroma from the street, calling you in for a cup of coffee.
“We feel respect and gratitude for our clients who choose us and visit us every week—thank you! You are always welcome here!”
— Eve Mihkle and the bakery team
Request:
“Organize the account management, create a convenient posting schedule, ensure regular social media activity, develop the bakery’s visual language, and produce unique content shots.”
What we did:
We developed a strategy, created the visual foundation, shot photos and videos, designed the feed, and produced the first Reels.
Result:
The account became cohesive and easy to manage. New followers appeared, along with the first responses from clients.
Feedback:
“I am very grateful for this collaboration with you! The social media accounts have become a joy to follow, there’s visible movement, and you can feel the freedom in it all. You are always solution-oriented and do everything with heart. It’s so nice to see 🤍”
Dot Cafe
Dot Cafe opened in the very heart of the city in spring 2022 and quickly became a place where people come for breakfast, lunch, or a leisurely weekend brunch. It combines a warm atmosphere, quality coffee, and food prepared with love.
We have been collaborating with the cafe for 1.5 years. I create Reels, stories, and provide visual support for the account. The feed’s photos come from various authors, and my shoots have only started appearing relatively recently. Now we are gradually building a cohesive style so that the visuals reflect the cafe’s atmosphere: lightness, coziness, and vibrancy.
Request:
“Create an Instagram feed that conveys the character and atmosphere of the cafe, so that followers feel the coziness, love for food, and warmth of the place.”
What we did:
We developed a visual language and a style for photos and videos. We plan the feed and posts, create Reels and stories that showcase the preparation process and the cafe’s atmosphere. We shoot and design content gradually, taking into account that some photos are from other photographers, so the feed remains cohesive.
Result:
The account became lively and harmonious; each post reflects the cafe’s character. Reels and posts convey the atmosphere, and the cafe’s recognition has grown—followers better sense the mood and concept of the place.
Feedback:
“We have a very beautiful feed; it makes you want to explore it”.
Dasha, Massage Therapist
Dasha is a beginner massage therapist who approaches each client with great love and attention. It is important to her that people feel calm, comfortable, and able to trust the process. Her care is evident in every detail, from the atmosphere to her touch.
Request:
“Create a unique visual style, unlike a standard massage therapist account, emphasizing the body as a source of strength and showing how essential massage is for everyone. Also, expand the audience and attract more clients.”
What we did:
We planned a visually harmonious feed, created scripts for Reels and stories demonstrating the massage process, mini self-care tips, and advice, and developed a unique visual language associated specifically with Dasha’s massage.
Result:
The account became lively and trustworthy: followers see Dasha’s value and readily book sessions. As a result, the number of clients almost tripled.
Feedback:
“Working with Anya is easy and inspiring. She helped build a cohesive visual feed, create Reels and posts to showcase the work process and useful tips. The account became lively, coherent, and well-thought-out, and Anya is always there to help and find solutions. Thank you for your professionalism and care! 🤍”
From Idea to Result
I’m ready to help your account become cohesive, stylish, and alive. Shall we start with a consultation?
Answering your questions ♡
What makes you different from other SMM specialists?
I don’t just “manage” a page — I create mood and atmosphere. For me, it’s important that your account feels alive, not template-like
Do you manage only business accounts or personal pages too?
Both. Some people have a brand, some a personal blog. The main thing is to have a story worth showing.
I don’t have visuals or a style — can you help create from scratch?
Of course. Together we’ll define a direction, gather references, and build a visual language that reflects you.
How does the work process look?
First, we discuss your goals and wishes. Then I create a plan: visuals, texts, Reels. We agree on it, and I gradually manage your account, always staying in touch.
Can we meet in person, or is it all online?
Both options. If you’re in Tallinn, we can meet over coffee. If not — we can connect online.
What’s included in the support package?
Strategy, visual feed, Reels and stories, texts, regular support. Everything to make your page look cohesive and alive.
When will I see the first results?
Within a couple of months, you’ll notice the page coming alive: more dynamics, engagement, and new clients.
I’m not comfortable on camera — is that a problem?
Not at all! I help you feel comfortable, suggest poses, and create a trusting atmosphere.
Can you work with my existing content?
Yes! If you already have photos/videos, I’ll select and arrange them into a beautiful, harmonious feed.
What if my budget is small?
We can do fewer shoots and use more of your live content. I’ll adapt to your possibilities.